5 Ways To Promote Your Talk
While you are moving along with memorization and fine-tuning, wrapping up your slides. It’s time to start to think about self-promotion. TEDxProvincetown is investing in some distribution ads for your talks, but your own efforts will also help in getting viewers.
You already received the “5 ways to promote your talk” infographic as a simple reminder and include lots of hints. Below is a more detailed version of the “5 ways to promote your talk” content.
● Start thinking on what will be the way you share out your efforts;
o Do you use Facebook?, Twitter? LinkedIn? Instagram?
o How about your Email or Membership lists? Affiliations that might push out your links and posts?
o Don’t forget Alumni, professional associations and social groups.
o Make sure your family and friends, help spread the word, too.
● Most platforms now recognize a series of words called “hashtags”. These are words with a “#” preceding it as a way to “tag” posts and allows folks with similar interests to see your posts.
We use: #TEDxPtown and/or #TEDxProvincetown
So whenever possible – try to use one of these hashtags
More on hashtags use at:
How to use hashtags: https://revive.social/how-to-use-hashtags/
Hashtags on Facebook; 5 #Quicktips: https://www.wholewhale.com/tips/hashtags-on-facebook/
While you are working on your drafts and memorizations-Start sharing the word:
Are you excited? Nervous? Finding new insight on yourself with the process? This is the “stuff” that inspires people to “want to know more”.
- Make notes to yourself for later
- Take pictures of yourself and your cohort team in action
- Make a few preshow posts and plan for post-show posts over the next few days
- If you haven’t already; friend and follow your cohort folks.
o If you don’t have a blog – use your facebook page or ask Frank and/or Ian if they will post it as a “Guest” post. Frank as a blog on his webpage MentorSF.com called Engage and is happy to offer you space on it.
o You can use a shorter version with Twitter by using the “thread” feature. This is a new feature on Twitter that allows you to use expanded content in a “series” of posts.
- Do the same version with some modifications for “tone” for more formal announcements; Those might include alumni and professional affiliation updates, your work newsletters, or your professional blogs.
- Cross-post and promote
- Hopefully, you are following or have collected the social media profiles of your cohort. Draft some of your “comments” to recommend and share the links to them as well. This is especially important as you can first-hand share insight on how that “talk” resonated with you.
- Cross-post and promote
o Watch My Talk (w/ the link
o Watch a Cohort’s Talk (w/ the link)
o Check out the TEDxProvincetown.org website w/ the link; https://tedxprovincetown.com
o Ask people to share “your talk” with their networks and friends.
o Use the hashtag #TEDxPtownor #TEDxProvincetownwhenever you post, tweet or comment.
- Don’t overthink it. Keep it simple and clear.
- We have tools and ways to help.
- Schedule a time for a call with Frank at 415-621-4145
- See some examples –
- Frank has posted several examples on his website that you are welcome to use as a starting place for content. You are welcome to adapt from or use as inspiration. The post that includes examples you can use can be found here: